Why Your Business Needs a Responsive Web Design
Recent studies by Google confirm that ANY business—whether you’re small, medium, or enterprise—needs to have a responsive website if they want to gain a competitive edge now and maintain it later. But hey, don’t take my word for it—take a look at these marketing statistics:
57% of users say they won’t recommend a business with a poorly designed mobile site 57% of all US online traffic now comes from smartphones and tablets 69 percent of smartphone users also say that they are more likely to buy from companies with mobile sites that easily address their questions or concerns People today have 2X more interactions with brands on mobile than anywhere else—that includes TV, in-store, you name it (Google, 2017)
50 percent of B2B search queries today are made on smartphones and will grow to 70 percent by 2020
Three in four smartphone owners turn to mobile search first to address their immediate needs RESPONSIVE WEBSITE DESIGN AND SEO
In 2015, the marketing world blew up with what would become known as Mobilegeddon. On April 21, Google announced that mobile-friendliness was now a ranking symbol, meaning mobile-friendly, responsive websites appeared higher in the search results. There have been a few updates since then, each one including mobile-friendliness as a key rankings indicator.